February 5, 2025

V2.1.3

  1. ATV Coupon – Boost sales with discounts on higher cart values.
  2. PII Data Deletion – Ensure privacy compliance with secure data removal.
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Coupons

New Feature

New Coupon Type: Average Transaction Value (ATV)

With the new ATV Coupon, you can reward customers with a fixed discount amount when their cart crosses a defined threshold. Once the threshold is met, customers can add any product and instantly receive the applicable discount.

Example:

Offer: Spend 4,999 and get 500 off

Scenarios:

  • Cart value ₹5,500 → ₹500 discount applied. Final payable: ₹5,000
  • Cart value ₹5,250 → ₹250 discount applied (equal to the value above threshold). Final payable: ₹5,000
  • Cart value ₹6,000 → ₹500 discount applied (maximum allowed). Final payable: ₹5,500

This feature encourages customers to spend more to unlock value, helping boost your average order value and drive better conversions.

Learn More

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Authorization

New Feature

PII Data Deletion Process for Merchants and Customers

Fynd Commerce introduces a PII Data Deletion Process to help merchants comply with Data Privacy Regulations. This feature gives merchants better control over the deletion of Personally Identifiable Information (PII) for their customers, enhancing privacy and compliance.

  1. Merchant-Initiated Customer Data Deletion: Merchants can request the deletion of customer PII data.
  2. Timeline for Compliance: All data deletion activities are recorded under the Timeline to ensure compliance.

Learn More

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