Festive Season Report 2025
Uncover powerful insights from India's festive shopping season with Fynd’s comprehensive 2025 report. Explore trending categories, marketplace dynamics, regional consumer behaviors, discount patterns, and critical return & logistics insights
3 November 2025
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Festive Season Report 2025
Make data-driven decisions and turn festive trends into year-round growth opportunities. Download now to strategically plan for success in 2026 and beyond.
Why download this report?
- Direct insights from 60+ leading brands across AJIO, Amazon, Flipkart, Myntra, Nykaa, and Tata CLiQ.
- Clear data on category shifts, pricing sweet spots, and discount effectiveness.
- Specific logistics strategies proven to reduce RTO and returns.
- City and region-level breakdowns to precisely target your market.
- Actionable benchmarks on payment trends to optimize checkout strategies.
What's inside:
- Footwear & accessories' rise over apparel
- Marketplace dominance by Myntra & Flipkart
- Shifting price sensitivity with rising sub-₹1000 purchases
- Smart discounting strategies beyond heavy markdowns
- The COD challenge and delivery speed impact on returns
- Tier 2 & 3 city insights, regional nuances, and more
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