The Pant Project’s offline leap: Custom workflows and 5× faster billing with Fynd POS
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Growth Metrics
5x
faster checkouts
3x
jump in offline retail share after Fynd POS
82%
increase in average monthly offline orders (in 6 months)
10-15%
save the sales from inter store transfers
100%
uptime reliability across stores
50%
increase in customer satisfaction scores
About The Pant Project: Tailored to perfection
The Pant Project is an online-first, D2C label that brings the craft of tailored-to-fit and ready-to-wear pants to modern wardrobes. Precision fit, elevated feel, and personalization are not add-ons; they’re the brand’s DNA.
The offline leap: When tailored-to-fit meets the POS reality
As The Pant Project focussed on offline expansion, it wanted physical stores to deliver the same ease, personalization, and tech-driven precision that customers loved online.opened physical stores. But its high level of customization didn’t fit well with standard POS systems. They explored multiple POS options, but none could handle the detailed checkout flow they needed.
As a part of their online journey, The Pant Project had integrated a factory pattern-cutting software to Shopify. With this existing ecommerce set-up, the team fell back to placing in-store orders on the website to preserve custom fields and flows.
It worked, but it was slow, click-heavy, and had access management issues. They needed a POS that could handle customized apparel checkouts smoothly, without ripping out their existing stack. That’s where Fynd POS and its extension ecosystem stepped in.
The challenge: Offline growth needed a tech fit
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Expanding into offline stores meant replicating the brand’s highly personalized digital experience inside physical outlets.
But there were gaps:
1) Standard POS systems not built for custom workflows
Unlike traditional retailers that sell by waist size, TPP empowers customers to personalize every detail, from pleats, to pocket type, to ankle folds. These bespoke measurement fields, fit preferences, and custom line items couldn’t be captured on standard retail POS.
2) Complex order journeys
Store staff relied on the Shopify storefront to place offline orders. Carrying out the whole online journey in stores created friction and delayed checkouts.
3) Access management on Shopify
All store associates could not be given access to Shopify to place orders, leading to dependency on a few team members and slower service.
Fynd Store OS: Powering TPP’s custom-made retail journey
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By adopting Fynd Store OS, The Pant Project stitched together all elements of its in-store journey into one smooth flow.
Here’s how:
1. POS that fits the brand, not the other way around
Solving for: Standard POS systems not built for custom workflows
With Fynd’s powerful extension ecosystem (unavailable in traditional POS systems) The Pant Project plugged in Shopify to Fynd POS. This enabled a custom checkout workflow that could capture measurement data, alterations, fit preferences, and add-ons within the POS, without breaking existing systems.
2. Faster, smarter checkout
Solving for → Complex order journeys + Access management on Shopify
Fynd POS removed the need to manually place in-store orders on Shopify. Orders placed on POS flowed straight into Shopify automatically. What once took 2–3 minutes now wrapped up in seconds.
The Fynd advantage
Fynd POS not only enabled The Pant Project to resolve their initial challenges, it upgraded their retail stores with add-ons that came out-of-the-box.
1. Omnichannel by default → Centralized inventory & orders
Fynd POS gave the brand a single, real-time view of inventory and orders across all stores and channels. This centralized system also laid the foundation for endless aisle, allowing stores to sell even when an item isn’t available on hand.
2. Extension ecosystem → Analytics that see the whole floor
Fynd’s extension ecosystem didn’t just enable custom workflows, it also powered Tango IO integration for in-store behaviour analytics. This gives The Pant Project visibility into walk-ins, trials, and conversions, driving sharper, data-led decisions.
3. Advanced analytics & reporting → Visibility into store staff performance
With Fynd POS, The Pant Project could break down sales by staff member, store, and billing associate. Custom dashboards and downloadable reports made it easy to monitor performance and plan incentives.
4. Marketing automation → Replicating online marketing workflows into the store
Orders created on Fynd POS flowed into Shopify OMS, allowing all marketing automations like customization forms, reviews, and bring-back journeys to run offline exactly as online.
5. Hands on support → Smoother adoption and faster productivity
Fynd Store OS provided end-to-end support, from onboarding to daily operations, helping store teams adapt quickly to the new system and work more efficiently.
Ready to experience the “Fynd Advantage”?
What changed: Faster counters, productive team and happier customers
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- Reduced checkout time: What took 2-3 minutes earlier now reduced to seconds
- Single source of truth: Online + offline orders, payments, and mall reporting now reconcile cleanly
- Reliability guaranteed: Store OS delivered 100% uptime, enduring no downtime disruptions during peak hours
- Associate empowerment: Staff reported higher productivity due to easier workflows, boosting their ability to serve customers better
- Customer delight: Shoppers experienced faster service and smoother personalization, reinforcing TPP’s premium positioning
- Data advantage: With integrated analytics, TPP now understands how offline shoppers browse, try, and buy, helping fine-tune retail strategy
The Pant Project didn’t just adopt a POS; they found a best-fit retail engine. Fynd POS—backed by extensions, native omnichannel, and central inventory—made customized-apparel checkouts fast, reliable, and scalable. The result: an offline experience that finally matches the promise of their tailored-to-fit DNA.
Ready to tailor your offline growth with Fynd Store OS?
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