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Fast delivery at scale—JioMart delivers on its 10-30 minute promise across 1000+ locations with Fynd Transport Management System

Growth Metrics

1000+

locations nationwide

95%+

on-time delivery rate

100%

system uptime since launch

15k+

requests per minute at peak capacity

<15 ms

average zone lookup latency

4 months

to full scale deployment

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About JioMart:

JioMart stands at the forefront of India's retail revolution, transforming how millions of customers shop for everything from groceries to electronics. As one of the country's most ambitious quick commerce platforms, JioMart has built its reputation on a bold promise: delivering orders in as little as 10-30 minutes across diverse urban landscapes.

Map of India with JioMart coverage areas marked, highlighting major cities including Mumbai, Delhi, Pune, Hyderabad, Chennai, and Bangalore
JioMart operates across 1000+ active locations to deliver quick commerce at scale

Operating across 1000+ active locations nationwide, JioMart navigates one of the world's most complex delivery environments. From the bustling streets of Mumbai to the expanding suburbs of Bangalore, each location presents unique logistical challenges that demand precision, speed, and unwavering reliability. For a platform where customer trust hinges on meeting delivery promises down to the minute, logistics isn't just a backend operation—it's the foundation of the entire customer experience.

The challenge of precision at unprecedented scale

When JioMart launched its nationwide quick commerce service, they faced a fundamental challenge: traditional logistics systems couldn't handle 10-30 minute delivery windows.

The bottlenecks were clear:

  • Imprecise zone mapping – Pin codes covered large areas with multiple neighbourhoods.
  • Manual dispatch chaos - Thousands of simultaneous orders overwhelmed manual processes
  • Customer uncertainty - No real-time visibility into delivery status
  • Scaling constraints - System couldn't handle rapid expansion requirements
"We were scaling rapidly, but our logistics infrastructure wasn't built for the precision that quick commerce demands. Every failed delivery promise didn't just cost us a sale—it damaged the trust we were working so hard to build."

Head of Operations, JioMart
Overloaded routes, ticking clocks, and scattered zones before Fynd TMS

The stakes were particularly high because JioMart wasn't just competing on convenience—they were pioneering an entirely new retail category in India.

From operational chaos to delivery excellence with Fynd Transport Management System

JioMart partnered with Fynd to implement a transport management system specifically designed for quick commerce demands. The transformation was immediate and measurable.

Key transformation areas:

Precision mapping revolution

  • Street-level accuracy replacing broad pin-code zones
  • Custom polygon boundaries for each store location
  • Automatic optimal store assignment based on exact customer coordinates
  • Zero service gaps or overlapping coverage areas
Ultra-accurate delivery boundaries tailored to each store with zone creation based on travel time or distance on Fynd TMS

Intelligent automation

  • 40% faster dispatch through automated route optimization
  • Seamless integration with all JioMart sales channels
  • Smart delivery personnel assignment based on proximity and capacity
  • Real-time route adjustments for traffic and demand changes

Scalable growth infrastructure

  • Rapid store onboarding - new locations live within hours
  • Consistent service quality maintained during aggressive expansion
  • Automated capacity management during peak demand periods
  • Future-ready architecture supporting continued growth
Real-time trip management for peak efficiency with Fynd TMS

Customer experience transformation

What customers now experience:

✅ Accurate delivery estimates down to the minute

✅ Live tracking with delivery personnel location

✅ Proactive notifications for any delays or changes

✅ Transparent communication throughout the journey

✅ Consistent reliability across all 1000+ locations

"The transformation has been remarkable. We went from struggling to manage deliveries across a few dozen locations to confidently scaling nationwide. Our customers notice the difference—delivery promises are met consistently, and they always know exactly when their order will arrive."

Head of Operations, JioMart

Business impact that matters

Operational excellence achieved:

Revenue growth

  • 3x order capacity without proportional cost increase
  • Zero revenue loss from system downtime
  • Higher order values due to improved customer confidence

Operational efficiency

  • 60% reduction in manual coordination time
  • 50% fewer customer support inquiries about deliveries
  • Automated processes handling 95% of routine tasks

Market expansion

  • Rapid market entry - new cities launched in weeks, not months
  • Competitive advantage through superior delivery reliability
  • Brand differentiation in crowded quick commerce market

A partnership built for sustained growth

JioMart's success with Fynd's Transport Management System represents more than operational improvement—it demonstrates how the right technology partnership enables entirely new business models and sustained competitive advantage.

The foundation for continued success

With Fynd's Transport Management System as their logistics backbone, JioMart has built:

  • Unmatched reliability that competitors struggle to replicate
  • Scalable infrastructure ready for India's growing quick commerce market
  • Customer trust that translates to market leadership
  • Operational efficiency that improves margins while enhancing service

As JioMart continues expanding across India, they do so with confidence that their delivery infrastructure can scale to meet any challenge. The foundation built with Fynd's Transport Management System provides the reliability and flexibility needed to serve millions of customers while maintaining the precision that quick commerce demands.

"With Fynd as our technology partner, we're not just meeting today's delivery promises—we're building the infrastructure that will power our growth for years to come. The platform grows with us, and that's exactly what we need in this fast-moving market."

Head of Operations, JioMart

Ready to transform your delivery operations?

JioMart's journey from manual logistics chaos to automated delivery excellence shows what's possible with the right technology partner.

See how Fynd Transport Management System can power your quick commerce ambitions:

  • Proven at scale - handling 1000+ locations seamlessly
  • Quick deployment - full implementation in months, not years
  • Measurable results - 95% on-time delivery, 100% system uptime
  • Future-ready - built for the next generation of retail

Transform your delivery promise into delivery performance with Fynd Transport Management System

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