Phygital Retail Convention 2025
At the Phygital Retail Convention (PRC) 2025, Fynd returned as the official Omnichannel Partner, launching the AI in Retail – India Phygital Report 2025 in collaboration with PwC and IMAGES Group, and showcasing practical AI solutions transforming the retail industry.
AI in Retail - India Phygital Report 2025
Launched by Fynd at PRC 2025, in collaboration with PwC and IMAGES Group, this comprehensive report reveals the true state of AI readiness among Indian retailers. Get actionable insights on leading AI use cases, common implementation challenges, and strategies to elevate your retail business through AI-driven innovation.
Download your copy now and stay ahead of the curve.
Key takeaways from PRC 2025: Innovation, insight, and AI in action
This year's Phygital Retail Convention, held at Jio World Convention Centre, Mumbai, focused sharply on practical AI adoption. Retail leaders moved beyond exploring possibilities—they actively engaged in discussions around integrating AI into their everyday operations, seeking tangible solutions for measurable business outcomes.
Highlights from Fynd’s Showcase
We demonstrated real-world AI applications tailored to immediate retail challenges:
- Design automation: Speeding product concepts from idea to shelf.
- Instant cataloging: Rapidly creating catalog content to accelerate product launches.
- Visual commerce: Instantly generating high-quality visuals, eliminating the need for traditional photoshoots.
- Immersive AR shopping: Enhancing shopping experiences with realistic virtual try-ons.
- Conversational commerce: Driving customer engagement through intelligent AI sales agents.
- AI-driven logistics (TMS): Automating smarter deliveries and optimizing fulfillment.
What retailers prioritised at PRC
Retailers expressed clear priorities in adopting AI:
- Practical AI solutions with immediate business impact.
- Unified commerce strategies integrating online and offline retail seamlessly.
- Intelligent automation across retail workflows, enhancing speed and efficiency.
About the AI in Retail – India Phygital Report 2025
The report benchmarks India’s retail AI readiness, offering insights, identifying strategic gaps, and outlining practical adoption steps.As AI adoption shifts from experimentation to execution, this report serves as your guide to taking informed, impactful next steps.