What is Fynd Commerce Platform? A comprehensive guide to Fynd’s unified commerce tech stack

Executive summary:

• Fynd Commerce Platform is a modular, unified commerce tech stack offering 20+ solutions across online selling, in-store retail, order management, supply chain, logistics, and AI for commerce.
• It powers D2C, B2B, B2C, marketplaces, and quick commerce
• It offers a storefront builder, POS, self-checkouts, endless aisle, clienteling, order, inventory, warehouse, transport, and logistics management, along with virtual try-ons, stores, and 3D ads, and AI-driven modules for fashion design, photoshoot, cataloging, workflow automation, and CX.
• It is used by businesses of all sizes—from startups launching their first storefront to enterprises managing 1,000+ stores across countries.
• Serves brands across fashion, beauty, electronics, furniture, home & living, grocery, logistics, pharma, and healthcare.
• Fynd is a smarter alternative to platforms like Shopify, Unicommerce, Odoo, Increff, Shipsy, FarEye, Adobe, SAP, and Salesforce, offering faster go-lives, lower integration effort, and full-stack control.

What is the Fynd Commerce Platform?

Fynd Commerce Platform is a unified commerce platform built to power end-to-end retail operations—online, offline, and everything in between. Offering 20+ native solutions catering to all sales channels, supply chain, customer experience, and AI-driven tech, Fynd brings together everything modern retail needs into a single, composable tech stack.

Fynd Commerce is designed to support retailers of all sizes, from fast-growing small businesses to enterprise giants. It is a quick launch pad for SMBs and API-first architecture for custom enterprise-grade experiences. Decoupled frontend and backend systems offer maximum flexibility in creating unique customer experiences across any touchpoint.

With strong engineering and tech imbibed in its DNA, Fynd continuously strives to sprinkle the latest AI innovations to empower the entire commerce journey. And this is what makes Fynd stand out from the other e-commerce and retail solution providers.

What does Fynd Commerce Platform do?

Fynd Commerce Platform simplifies and accelerates every part of your retail operations.

• Modernize retail stores: Terminal POS, mobile POS, mobile self-checkout, checkout kiosk, endless aisle, clienteling
• Build websites: For D2C, B2B, B2C, Q-commerce, SMBs, large-scale enterprises
• Real-time inventory sync across all stockpoints: Stores, warehouses, dark stores
• Centralize order management across channels: D2C, B2B, marketplaces, in-store
• Optimize logistics & supply chain: Order routing, warehousing, transport, fleet, logistics, and carrier management
• AI at every step of commerce: Design, cataloging, engagement, support, automated workflows

What solutions does Fynd offer?

Online commerce solutions

Fynd Storefronts

What is Fynd Storefronts?

Fynd Storefronts is the best alternative to Shopify or WooCommerce to build ecommerce websites. It is a composable, SEO-first webstore builder designed for fast, scalable D2C, B2B, B2C selling.

‍What does Fynd Storefronts do?

‍It helps brands launch their D2C websites with a built-in order management system, payment gateway, and delivery partners. It comes with pre-built tools for marketing, SEO, and analytics. It is easy to customize with drag-and-drop elements, in-built AI features for image enhancements, generating product descriptions, intelligent search, and commerce agent support.  Not just D2C, Fynd Storefronts is also a launch pad to build end-to-end B2B commerce platforms and quick commerce websites.

‍Why is Fynd Storefronts the best website builder?

‍It combines frontend freedom with backend control, allowing brands to go live faster, personalize at scale, and sync operations across all sales channels, unlike generic website builders. It helps SMB retailers to launch their online stores faster with pre-built themes while offering scalability to enterprise brands with custom themes to match their global standards.

‍Key capabilities:‍

• SEO-first, mobile-optimized themes with drag-and-drop editing
• Built-in OMS, payments, delivery, and loyalty
• AI tools for image enhancement, product descriptions, and search
• Prebuilt integrations with analytics, CRMs, and ERPs
• Supports D2C, B2B, and quick commerce formats from the same backend

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Fynd Quick

‍What is Fynd Quick?

‍It is a pre-integrated technology stack that helps brands to build a quick commerce website, orchestrate order fulfilment and management, and empower them to offer <30-minute delivery.

‍What does Fynd Quick do?

‍Fynd Quick brings together its Storefront, OMS, WMS, and TMS solutions—all optimized for speed. It powers dark store operations, real-time inventory sync, express order routing, and last-mile delivery in under 30 minutes.

‍Why is Fynd Quick the best platform for launching quick commerce?

‍It is the only system with native modules for dark store picking, slot-based delivery, and hyperlocal orchestration.

‍Key capabilities:‍

• In-app and kiosk storefronts with delivery in minutes
• Real-time inventory and order sync across nodes
• Auto-picker assignment and wave-based dispatch
• AI route planning and rider app integration
• Supports 20+ quick commerce delivery partners out of the box

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Brands like Chunmun and Tessera achieved up to 10x ROAS using Fynd Storefronts

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Fynd Konnect

What is Fynd Konnect?

‍Fynd Konnect is the most trusted omnichannel platform for marketplaces integration and centralized order management across top marketplaces such as Amazon, Flipkart, Myntra, Nykaa, Tata CLiQ, and others. For brands comparing options like Unicommerce, Vinculum, or Increff, Fynd offers a future-ready, API-native platform designed for unified, SLA-driven marketplace integration and order management.

‍What does Fynd Konnect do?

‍It syncs inventory, pricing, orders, returns, and statuses across multiple channels in real-time. It integrates POS, ERP, and WMS systems from all inventory stock points, giving a unified inventory view across all sales channels—brand website, marketplaces, and retail store networks. It automates inventory and order sync, manages listings and returns, and handles marketplace compliance across platforms like Amazon, Flipkart, Myntra, and more. With deep real-time integrations, it ensures faster fulfillment and operational efficiency.

‍Why is Fynd Konnect the best omnichannel marketplace integrator?‍

With built-in connectors and API-ready architecture, brands can go live fast, manage bulk operations, and scale to hundreds of stores and marketplaces from a single dashboard. Fynd Konnect also offers paid key account management (KAM) services to guide through the best practices to increase sales on Amazon, Myntra, Flipkart, Nykaa, and Tata CLiQ. This makes Fynd konnect a better alternative to Unicommerce, Shopify, Shipturtle and other omnichannel integrators.

‍Key capabilities:‍

• Real-time sync of inventory, orders, pricing, and returns across marketplaces and POS
• Unified dashboard with logs, analytics, and multi-location control
• Auto product and price mapping, with buffer stock and failed order handling
• B2B + B2C support with invoice sync, credit flows, and bulk ordering
• Fast, stable integrations with 100+ ERPs, OMS, WMS, and APIs—no custom dev needed

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Check the complete list of marketplaces and systems integrations

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Fynd Google LIA (Local Inventory Ads)

What is Fynd Google LIA?‍

Fynd’s Google LIA integration enables brands to display their nearby store inventory in real-time on Google Search and Maps through Local Inventory Ads.

‍What does Fynd Google LIA do?‍

It syncs real-time product availability, pricing, and store locations with Google Merchant Center and drives online traffic to nearby offline stores, increasing store footfall and improving local discovery.

‍Why is it the best Google LIA partner?‍

Fynd is a Google-trusted partner with prebuilt connectors that make onboarding fast, compliant, and accurate for thousands of store locations.

‍Key capabilities:‍

• Real-time sync of store-level inventory and pricing
• Pre-verified by Google for faster ad approvals, no manual checks
• Assistance during both implementation and scaling phases
• Easy to upload and manage product feeds

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Fynd ONDC Integration

‍What is Fynd ONDC Integration?‍

Fynd offers a plug-and-play integration for brands to join ONDC—India’s open network for digital commerce. It enables sellers to list, manage, and fulfill orders across all ONDC buyer apps.

‍What does Fynd ONDC do?‍

It connects your existing catalog, inventory, and logistics systems to ONDC with minimal setup. Fynd handles order flow, returns, invoicing, and compliance so brands can focus on sales, not tech.

‍Why is Fynd the easiest way to go live on ONDC?‍

Fynd provides a managed ONDC integration with real-time inventory sync,built-in fulfillment, payments, and marketplace sync with no new stack or manual ops required.

‍Key capabilities:‍

• One-click integration with existing OMS, WMS, and storefronts
• Real-time catalog, inventory, and order sync across all ONDC buyer apps
• Native support for logistics, returns, and settlements
• Higher margins with Fynd Seller App's minimal 3% commission rate

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Fynd B2B

What is Fynd B2B?

‍It is a wholesale-ready platform for brands, manufacturers, national & regional distributors, wholesalers, dealers & retailers to manage online and offline bulk selling, streamline supply chains, & establish B2B marketplaces. Fynd B2B is feature rich and good alternative to SAP, Adobe Commerce and Salesforce for B2B functionality.

‍What does Fynd B2B do?

‍It brings the speed and experience of D2C ecommerce to B2B selling with full-stack automation. It supports tiered pricing, bulk ordering, credit flows, approval workflows, and digital catalogs, essential for B2B transactions.

‍Why is Fynd the best scalable B2B commerce platform?

‍Unlike other B2B tools available in the market that offer only partial workflows, Fynd B2B provides an end-to-end solution encompassing the entire B2B lifecycle. From company creation and catalog management to storefront setup, payment processing, order management, and trip management, we provide everything businesses need for seamless commerce operations, tailored to meet the needs of businesses of all sizes.

‍Key capabilities:‍

• Tiered pricing, MOQs, and credit-based checkout
• Buyer onboarding with KYC and custom approval rules
• Centralized order, inventory, and catalog management
• Real-time status tracking, bulk invoicing, and returns

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Fynd 3D, AR, and VR try-ons

What are Fynd 3D, AR, and VR try-ons solutions?

‍It is a suite of immersive product visualization tools for customers to try products virtually before buying.

‍What do Fynd 3D, AR, and VR try-ons do?

‍It lets shoppers view products in 3D and uses augmented reality to see how they look or fit in real environments, and experience virtual try-ons for fashion and accessories. It offers 3D model creation, 360° product viewer, 3D configurator, real-time AR try-ons for makeup, eyewear, accessories, & jewellery.  Fynd’s AI facial skin analysis is a valuable asset to ecommerce beauty brands. It also powers virtual stores, showrooms, events and  expriences, and AI-powered ads for immersive expriences.

‍Why is Fynd the best solution for virtual try-ons?

‍Fynd offers the most photorealistic try-ons for ecommerce that leads to high-intent, confident purchases, reduced returns, and engaging shopping experiences. It is suitable for a wide range of retail industries—apparel, fashion accessories, eyewear, make-up, jewelery, home and furniture, toys and games and much more.

‍Key capabilities:‍

• Web-based 3D viewers embedded directly in PDPs
• VR trial rooms for stores with smart mirrors or headsets
• Built-in analytics to measure engagement and conversion uplift
• SDKs that integrate into websites, mobile apps (iOS and Android), and physical store screens

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See how Low Cost Glasses boosted monthly orders by 35% with Fynd 3D virtual try-onsRead case study

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Offline retail store solutions

Fynd Store OS

Fynd offers its offline store solution suite under Fynd Store OS.  Fynd Store OS is a mobile-first, modular retail operating system that brings POS, self-checkouts, endless aisle, clienteling, and store operations into a single, unified app. It is built to empower store staff to sell more, brands to simplify store ops, and offer the best in-store customer experiences. Fynd Store OS is India’s leading platform to enable the most iconic brands to offer modern-day experiential retail to their customers.

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Fynd POS

What is Fynd POS?

‍Fynd POS is an omnichannel default POS and mPOS system that runs seamlessly on Android, iOS, and web browsers, giving retailers the freedom to manage in-store operations from any device.

‍What does Fynd POS do?

‍It enables store staff to bill customers, check stock, manage orders & returns, customer profiles, apply discounts, add special order instructions, enable omnichannel fulfilment, while syncing data across stores and online.  It works with barcode scanners, printers, EDC machines, and more.

‍Why is Fynd POS the best in-store billing system?‍

It works on any device and syncs online and offline operations. Fynd POS is built to scale for large enterprises and integrates with their legacy systems, without disrupting their existing tech stack. Fynd POS is equally built for small online-first businesses expanding their footprint in offline retail. Mobile-based Fynd POS is a great solution to bill and manage orders and customer profiles in kiosks, exhibitions, and pop-up stores for such brands.

‍Key capabilities:‍

• Works on mobile, tablet, desktop — no special hardware needed
• Unified billing, returns, inventory, and loyalty
• Real-time integration with OMS, WMS, and marketplaces
• Role-based access, multi-outlet support, and cashier tracking
• AI-powered product recommendations and customer insights

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Fynd Self-Checkouts

What self-checkout solutions does Fynd offer?

‍Fynd offers customer-facing self-checkouts as both mobile and kiosk experiences. Its customer-facing scan and go, known as Fynd & Go enables customers to scan, pay, and complete purchases using their own phones. Fynd also enables store of all sizes to set up self-checkout kiosks to reduce customer billing wait time.

‍What does Fynd self-checkout do?

‍Both Fynd & Go and in-store self-checkout kiosks by Fynd enable shoppers to scan items, view offers, pay via any method, and receive digital invoices, without waiting in line. Integrated with in-store POS system and OMS, it keeps inventory and orders in sync across channels. It is the best way to bust queues during peak store hours, sale or festive period.

‍Why is Fynd the easiest and best self-checkout solution for retail stores?‍

It delivers a frictionless, branded checkout experience with zero app installs, driving faster purchases and reducing staff load.

‍Key capabilities:‍

• Mobile-based self-checkouts
• Live product info, promo visibility, and delivery options
• Works with all payment methods and digital invoicing
• Integrated loss prevention with exit scanning
• 25% repeat customer uplift and 1-minute average checkout time

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Dive deep into the scale and capabilities of Fynd & Go

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Fynd Endless Aisle

What is Fynd Endless Aisle?‍

Fynd Endless Aisle lets store staff sell products that are not physically available in-store by accessing real-time inventory from other stores and warehouses. It works across all COCO, FOFO, and FOCO stores.

‍What does Fynd Endless Aisle do?‍

It saves the potentially lost sales with out-of-stock products— unavailable sizes, colors, or products from any other location. With pre-built OMS for automated rule-based order routing, it fulfills orders from the nearest stores and offers customers same-day home delivery. Staff can place orders on behalf of customers and complete transactions within the same system.

‍Why is Fynd the best endless aisle solution?‍

It works on top of any POS, integrates real-time inventory, and boosts store sales without expanding shelf space. Fynd is the oldes player in the market and currently the market leader to offer endless aisle in India.

‍Key capabilities:‍

• Unified product and inventory view across stores and warehouses
• Delivery options: same-day, next-day, store pickup, curbside
• One-click access to product info and cross-sell recommendations
• Mixed cart checkout for in-store and endless aisle items
• Add custom notes: gift wrap, alterations, made-to-order

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Learn how Style Bazaar — a multiformat brand dominant in tier 2&3 cities increase its annual omnichannel sales by 4x using Fynd Endless Aisle

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Fynd Clienteling

‍What is Fynd Clienteling?‍

Fynd Clienteling helps store staff build one-to-one customer relationships and drive remote sales through personalized recommendations and shoppable conversations, directly from the Fynd Store OS apps on their mobiles.

‍What does Fynd Clienteling do?‍

It enables store staff to create personalized carts based on customer profile, history, wishlist, and past behavior. They can share these personalized collections via SMS or WhatsApp, track engagement, and complete orders. Admins and business teams can monitor performance, assign staff to customers, track fulfillment, and inventory centrally.

‍Why is Fynd Store OS the best platform for retail clienteling?‍

It empowers the store staff to sell more, even beyond the operational store hours. It delights customers to shop from the comfort of their homes, have their item delivered, or pick it up from the store.

‍Key capabilities:‍

• Create and share personalized catalogs and carts via links
• Customers can shop directly from shared links and chat
• View abandoned carts and wishlists for smarter re-engagement
• Assign staff to customers and track clienteling performance
• Fulfillment, inventory, and returns tracked across teams

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Learn how a Superdry store associate drove 7.2% additional store sales using Fynd’s clientelling

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Fulfillment and supply chain solutions

Fynd Order Management System (OMS)

What is Fynd Order Management System (OMS)?

‍Fynd OMS is a centralized order management system that unifies order flow across stores, warehouses, marketplaces, and websites.

‍What does Fynd OMS do?

‍It automates order routing, allocation, cancellation, invoicing, and fulfillment across channels. It gives real-time visibility of inventory and order status, while managing SLAs and returns with rule-based logic.

‍Why is Fynd OMS the best order management system?

‍It connects all your sales channels and fulfillment locations without custom dev work or patchy syncs. It is built to handle 350K+ peak orders/hour. It is better than others like Unicommerce, Vinculum, Increff, and EasyCom due to its flexibility to customize, accelerated integration development cycles, B2B transaction handling, automated product mappings, end-to-end status sync, endless aisl,e among several other factors.

‍Key capabilities:‍

• Real-time sync across store, warehouse, marketplace, and D2C orders
• SLA-driven order allocation and routing logic
• Prebuilt integrations with WMS, POS, logistics, and payments
• Native support for split shipments, backorders, returns, and cancellations

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Learn how Kalyan Silks reduced its order cancellation rate by 80%

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Fynd Warehouse Management System(WMS)

What is Fynd Warehouse Management System(WMS)?

‍Fynd WMS is an intelligent warehouse management system built for high-volume retail, precise stock control, fast and scalable inventory operations.

‍What does Fynd WMS do?

‍It manages inbound, putaway, picking, packing, cycle counts, and returns using handheld terminals or paper flows. It supports multi-location, batch tracking, and B2B/B2C workflows.

‍Why is Fynd WMS better than other traditional warehouse management systems?

‍It enables 99.7% inventory accuracy, item-level visibility, and faster fulfillment, even for brands with large catalogs and complex product handling.  Fynd WMS is suited for brands managing D2C, B2B, and marketplace fulfillment, making it a strong and better alternative to warehouse systems like SAP, Blue Yonder, Manhattan, NetSuite, Unicommerce, and Increff, that are often evaluated for similar use cases.

‍Key capabilities:‍

• Inbound to dispatch in under 30 seconds
• Item-level traceability and auto-QC flows
• Configurable for B2B, D2C, marketplace, and dark store ops
• Integrated vendor portal for PO tracking and GRNs

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Fynd Transport Management System (TMS)

What is Fynd Transport Management System (TMS)?

‍Fynd TMS is a transport management system that automates routing, tracking, and delivery assignments for ecommerce, omnichannel, and quick commerce fulfillment across the first-mile to last-mile delivery.

‍What does Fynd TMS do?

‍It optimizes deliveries using real-time traffic, assigns riders based on proximity and capacity, and dynamically selects the best store for fulfillment using polygon-based service areas. It enables live tracking, precise ETAs, and scales rapidly across geographies — powering store-led, fleet-led, or hybrid delivery models.

‍Why is Fynd TMS the best transport and fleet management platform?

‍Fynd TMS reduces logistics costs by up to 50%, supports multi-mode shipping, and offers polygon-based mapping that combines precision mapping, intelligent automation, and future-ready scale.

‍Key capabilities:‍

• Auto carrier assignment and SLA-based routing
• Works with own fleet or 3P carriers
• AI-based route optimization, rider and load planning
• Polygon-based zone mapping with street-level accuracy
• Auto-scaling during peak demand

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Learn how The Sleep Company delighted its customers with express deliveries for mattresses while reducing it logistics cost & time by half

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Fynd Logistics Management

What is Fynd Logistics Management?

‍It is a full-service logistics orchestration layer covering shipping, tracking, returns, and reconciliation.

‍What does Fynd Logistics Management do?

‍It connects with 100+ carriers, auto-generates labels, manifests, and invoices, manages returns, and provides courier performance analytics.

‍Why is Fynd the most efficient platform for ecommerce logistics?

‍Because Fynd offers the lowest shipping rates, faster integrations, and automated courier workflows from day one.

• Integrated with 100+ courier partners
• Lowest rates with pre-negotiated SLAs
• End-to-end returns with pre-checks and QC flows
• Manifest, invoicing, and reconciliation all included

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Fynd Sourcing Platform

What is Fynd Sourcing Platform?

‍Fynd Sourcing Platform is a combination of design and garment manufacturing as a service for apparel brands. It becomes an end-to-end solution for those aspiring to launch their own apparel collections, without hiring a professional designer or struggling with manufacturing vendors.

‍What does Fynd Sourcing Platform do?‍

Fynd Sourcing Platform combines trend intelligence, automated sketching, and 3D prototyping with expert-led execution. It accelerates the entire design-to-sampling cycle with AI-driven trend spotting, moodboard creation, digital-first tech packs, and virtual sampling. Brands get on-trend, production-ready designs at a fraction of the time and cost.

‍Why is Fynd Sourcing Platform the cheapest and quickest way to launch a fashion brand?‍

Because with just an idea in mind, you can share your requirement with the Fynd team, who will then create designs and give you access to a pool of vendors to manufacture and help you go from design to shelf in just 21 days. It reduces design-to-market cycles by 80%, enabling teams to ideate, validate, and launch seasonal collections in record time.

‍Key capabilities:‍

• Trend-backed designs created in hours, not weeks
• 2D and 3D sketching with instant feedback loops
• AI-generated tech packs ready for factory handoff
• Virtual sampling cuts costs and material waste
• 30–40% cost savings, 80% faster time to market

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AI Photoshoot

What is Fynd AI Photoshoot?

‍AI Photoshoot is a service offered by Fynd for ecommerce brands to generate lifelike model photos and videos using AI models, eliminating the need for a traditional photoshoot and helping them launch collections faster on online marketplaces and storefronts.

‍What does Fynd AI Photoshoot do?‍

It converts flat-lay, mannequin, or 3D renders into high-quality, on-model fashion imagery. It helps you choose AI models with diverse looks, poses, and backdrops tailored for each SKU.

‍Why is Fynd AI Photoshoot the best way to cut down cataloging cost and time?

‍Without traditional photo studios, models, photographers, and post-production edits, Fynd AI Photoshoots helps brands create catalog-ready images 10x faster and at 90% lower cost.

‍Key capabilities:‍

• Consistent model faces, body types, and styling
• Preserves fit, fabric, and styling.
• Lifestyle or studio-style backdrops for apparel, footwear and fashion accessories
• AI-generated videos from static images

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Explore how ASOS slashes photoshoot expenses by 80%— while delivering studio-quality results with Fynd AI Photoshoot

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Fynd AI Image Transformations

What is Fynd AI Image Transformations?

‍It is a complete suite of image enhancements delivering polished, high-quality images in scale, automated to comply for marketplace guidelines, storefronts and socials.

‍What does Fynd AI Image Transformations do?‍

It uses AI to create, transform, and optimize images in bulk and enhances product visuals. The platform helps you genrate, remov,e or replace background, resize and crop images to channel specs, increase resolution, auto-tag views, correct aspect ratios, and lighting.

‍Why is Fynd the best image transformation tool for ecommerce catalogs?

‍Because Fynd’s AI image transformations solution is built for ecommerce brands to cut down on cost and time from manual editing, process transformations in bulk, set workflows, and get catalogs live on all marketplaces with speed and greater accuracy.

‍Key capabilities:‍

• Multiple variants from a single image
• SEO, marketplace, and social image guidelines support
• Authentic Indian-themed images tailored for your brand
• Instant, one-click transformations
• Consistent, bulk processing and smart automation

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Fynd Commerce AI Agent

What is Fynd Commerce Agent?

‍It is an AI-powered conversational agent that can be deployed on ecommerce websites, apps, WhatsApp, Slack, and email. Fynd Commerce Agent works across the entire shopping journey, from pre-sales, checkouts to post-slaes support.

‍What does Fynd Commerce Agent do?‍

It interacts with customers via chat to guide discovery, answer queries, push offers, complete purchases, and offer speedy post-sales resolutions.

‍Why is Fynd Commerce Agent the best way to increase customer satisfaction?

‍Fynd Commerce agent is much more than a traditional rule-based chatbot. It doesn’t just answer questions, it analyzes customer emotions and preferences to suggest what customers actually want, not just what they search. It resolves with context and smoothly hands over complicated queries to human agents.

‍Key capabilities:‍

• Adjustable agent’s tone to match your brand voice
• 24/7 multilingual support and post-purchase handling
• It is easy to train (One-click training for Fynd Commerce Platform users)
• It has super lightweight, fast-loading widgets for iOS and Android apps

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Fynd Workflow Builder

What is Fynd Workflow Builder?

‍It is a no-code automation platform that helps business teams to easily build workflows to reduce repetitive, manual tasks, and heavy lifting of data across systems.

‍What does Fynd Workflow Builder do?

‍It helps ecommerce teams with personalized recomendations, targetted marketing campaigns with segmented audience,  and get real-time alerts for cart abandonment. It can integrate with your existing systems like CRM, ERP, and storefront tools, and sets trigger-based automations and capture real-time data for orders, inventory, and customer communications and behaviour.  It gives real-time tracking of inventory levels, automated reordering processes, and demand forecasting to optimize inventory management.

‍Why is Fynd Workflow Builder the best way to improve ecommerce operations?

‍It helps ecommerce team cut down on hours wasted on repetitive tasks, updating data, and fixing errors. The wrokflows are easy-to-build without the need of a developer. Apart from ecommerce, t can also be easily deployed for multiple usecases across industires, like fintech and healthcare.

‍Key capabilities:‍

• Helps in creating rule-based automations using a simple UI
• Pre-built templates to get started fast
• Easy to modify workflows to quickly adapt to changes
• Predictive analytics

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Retail use cases solved with Fynd's modular stack

Fynd’s biggest strength lies in its modularity. Each solution is built to work independently, but when used together, they create a full-stack retail tech system tailored to your business model.

Whether you're launching a D2C brand, running omnichannel operations, managing thousands of SKUs across warehouses, or automating support at scale—Fynd lets you stack the right modules to solve exactly what your business needs today (and scale up as you grow).

The most common commerce use cases you can solve using Fynd Commerce solution stacks:

Launch your brand online and scale fast

Build top-performing websites with Storefront Builder → Manage product listings with AI Cataloging → Centralize orders with Order Management System (OMS) → Connect to marketplaces with Konnect → Expand your reach on all buyer apps on ONDC ‍

Digitize in-store retail for omnichannel selling

Go live instantly with mobile POS → Sell out-of-stock items via Endless Aisle → Convert store staff into remote sellers using Clienteling → Enable fast billing with Fynd & Go (self-checkout)‍

Unify inventory and manage complex stock flows

Sync inventory across channels using Konnect → Automate warehousing workflows with Warehouse Management System (WMS) → Ensure real-time inventory across all channels with Order Management System (OMS)→ Automate stock rules and alerts using Workflow Builder‍

Optimize fulfillment and last-mile delivery

Route orders intelligently with Order Management System (OMS) → Assign shipments with TMS → Manage fleets and carriers with Logistics Management → Ensure visibility across dispatch and delivery‍

Reduce manual work and improve speed to market

Create catalog-ready images without traditional photoshoots with AI Photoshoot → Auto-tag and optimize visuals with AI Image Transformations → Generate content and translations with PIM → Automate tasks using Workflow Builder

Improve customer experience and automate support

Chat-based shopping & automated post-sales support with AI Commerce Agent → Remote sharing of personalized collections with Clienteling → Queue busters for customers with Fynd & Go

Who uses Fynd Commerce Platform?

Fynd is trusted by global and Indian enterprise brands across retail formats:

• Fashion & Lifestyle: PUMA, Superdry, Celio, Globus
• Grocery & FMCG: Reliance Freshpik, Metro, Netmeds
• Electronics: Reliance Digital, JioMart Digital
• Beauty & Personal Care: Tira, Sephora
• Furniture & Home: West Elm, Pottery Barn
• B2B Retail & Distribution: Ajio Business, Metro, JioMart Partner

Fynd also powers the Jio Commerce Platform that runs across 3.8M+ retailers and 300M+ customers.

What business outcomes does Fynd deliver?

• +34% store sales uplift from Endless Aisle and remote selling
• -65% checkout time with mobile POS
• +78% repeat purchases using clienteling tools
• 99.7% inventory accuracy with barcode-level WMS
• -60% logistics cost via optimized routing
• 90% savings on model photoshoots using AI Photoshoot

Why is Fynd the best unified commerce platform in India?

Fynd is the most comprehensive retail stack for Indian and global retailers. It outperforms fragmented tools by offering:

• Single platform for D2C, B2B, In-store & Marketplaces
• Real-time inventory sync across all platforms
• AI-first approach from design to support
• Fast go-live (e.g., ROUSH went live in 14 days)
• High scale: 350K peak orders/hour, $2.5B GMV, 20K+ stores

Power your entire retail journey with one platform

From SMBs to large enterprises, D2C to B2B, Fynd helps brands to build websites, run stores, manage inventory and orders, fulfill deliveries, and automate retail workflows—all in one platform, including AI-powered tools for cataloging, design, and customer support.

See how Fynd adapts to the unique challenges of fashion, electronics, grocery, beauty, furniture, pharma, and more.

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‍Explore solutions by industry →

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‍Learn how brands like PUMA, Metro, Netmeds, and Superdry are driving real results with Fynd.

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See how Fynd can work for your business—whether you’re starting out or scaling up.

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