Offers
New Feature
Exclude Customer Groups from Promotions & Coupons
Merchants can now block specific customer segments - like blacklisted accounts, internal test users, or customers already on another campaign - from using a promotion or coupon, even if they'd otherwise qualify. Exclusion rules are set per offer and always override inclusion rules.
Key Features:
Tag Users by Attribute: Group customers by segment, tier, location, purchase history, or custom tags.
Exclude Specific Groups: Pick one or more groups to keep out of a given promotion or coupon.
Exclusion Wins: If a customer is in an excluded group, they're blocked from the offer regardless of any inclusion rule they'd otherwise match.
Set Per Offer: Exclusions are configured individually for each promotion or coupon, not applied store-wide.
This prevents margin leakage and offer stacking conflicts caused by ineligible users accessing promotions they shouldn't have access to.