Urbaano Herbal Colour Lip balm Strawberry, Beetroot has a super nourishing formula & soft colours to add shine & natural tint to your beautiful lips, that instantly adds life to dull, dehydrated and chapped, lips. Super Moisturizing - ECOCERT certified Squalane Oil sourced from Japan, delivers deep intense moisture that feels light weight. It is non-greasy & non-comedogenic. A single application leaves skin hydrated, smooth, firm, and nourished, Soft & Smooth Lips - Plant derived actives protects and heal dry lips giving them a soft and smooth effect. It mainly helps in exfoliating dead skin cells from the lips and giving a soft nourished layer to the skin. Almond oil hydrates them. Queen of Wax: Carnauba is plant extract wax, it is nontoxic, natural, vegan queen of waxes, it helps lengthen the staying power of the lip balm on your lips so that it gets nourished & moisturized well & gives you the royal touch. 24 hr Ally – Your best friend, We Say….Lips Don’t Lie When Smooth, Soft, Natural Tone Amplify. Feedback from our customers – They just love it, found it to be very effective - 96% of our customers said it gives instant result. 99%, lips are well nourished, smooth soft & naturally pink after 2 applications