A POTENTIAL Alpha Arbutin SERUM: A stable Vitamin C derivative, 10% Ascorbic Acid that is pure Vitamin C in molecular size and weight. As per its analytical report it is 99.5% pure Vitamin C content, so it delivers maximum benefits of Vitamin C. GLOW SKIN NATURALLY: This Vitamin C serum along with Alpha Arbutin - 0.5%, Hayluronic Acid - 1%, Vitamin B5 & Niacinamide (B3) ensures high delivery of Vitamins directly into your skin. Ascorbic acid (Vitamin C) gives luminous & youthful skin. Hyaluronic acid is excellent to lock hydration. Pro Vitamin B5 keeps the skin soft, smooth, healthy & deeply hydrated. CLEAR & EVEN TONE: Alpha Arbutin & Niacinamide significantly decreases hyperpigmentation and helps to reduce dark patches due to acne, sun tan and age spots. SOOTHING & HYDRATING: Aloevera helps to retain water & works to replenish skin tissues. SKIN FRIENDLY: This serum is Sulfates free - Parabens free - Essential Oils free and Dyes free. FOR ALL SKIN TYPES: This serum is suitable for all skin types